Our group look at forms and conventions of media products by analysing the begining of fantasy and comedy films , within the fantasy genre we chose to look at shrek, enchanted and hoodwinked , shrek had a fairytale theme song, a typical story book being opened and told about a princess being locked in a tower. The princess being locked in a tower, we took this convention and modernised it by having the character locked up in her bedroom. this was ideal because it still was appealing to our audience and giving us impression of your bedroom being a prison and somewhere that you go when your in trouble. We used some other conventions like having the main characters names in the beginning of the film to show that we are being professional and neat.